Getting 1 Step Ahead to Convert More Leads

  I enjoy insurance agency marketing. Some might call that a sad statement, perhaps even crazy...and I get that. I can relate to people who dislike marketing because I often find myself working them. I think the difference between myself and those that find marketing to be a chore is all about the mindset. They […] Continue Reading

Life Insurance Leads Diversification Strategy

life insurance lead strategy

I created ILR with a clear focus on reviewing shared internet lead services.  My preference for the shared internet lead format is due to a variety of factors including volume, low cost of entry, speed to consumer, speed to test and the ability to target tight product niches.  I want to make it clear that […] Continue Reading

Buying Insurance Leads? 5 Details to Consider

Insurance Lead Buying Factors

When comparing insurance lead providers, many agents fall into the trap of focusing solely on the most common details. These include things such as lead cost, line, filters and method of delivery. While these details are important, there are a few less emphasized but also excellent factors to determine which providers are a good fit […] Continue Reading

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